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Search resuls for: "LUKE SIRIMONGKHON"


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In July 2021, in response to the new NIL legislation, Shanadi and McGurrin created a fourth brand specifically for athletes, Athlete's Thread. Courtesy of Karthik ShanadiDespite being their newest brand, Athlete's Thread, which makes merchandise co-branded with the college and the athlete, is already their most lucrative. Athlete's Thread allows any college athlete to essentially launch a personal merch store for free. After they sign up on the platform, the Athlete's Thread team builds out their catalog. As of March 2024, Athlete's Thread is licensed with 150 colleges and has about 14,000 student-athletes on its platform.
Persons: Karthik Shanadi, Shanadi, Luke McGurrin, McGurrin, LUKE SIRIMONGKHON, that's, he'd Organizations: Business, University of Florida, NCAA Locations: New York City
By the time Shanadi started his freshman year at the University of Florida, he had nearly a decade of work under his belt. His first brand, Greek House, while "a little bit of an accident," admitted Shanadi, was set in motion. It allowed him and McGurrin to launch Greek House with the limited savings they had. They dedicated weeknights and weekends to growing Greek House. Quitting corporate America, living on $1,000 a month, and learning from a $33,000 mistakeIn 2016, Shanadi quit his job to go all-in on Greek House.
Persons: Karthik Shanadi, Shanadi, Luke McGurrin, Luke, McGurrin, We'd, LUKE SIRIMONGKHON, Brian Chesky, that's, we've, we're Organizations: Business, University of Florida, New, Amazon, House, of Florida, Follett, Dick's Sporting Goods Locations: Bangalore, India, Orlando, New York City, Florida, California, Bay, Los Angeles, America, Salesforce, LA
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